Persuasive Qualities of Games as an Artistic Medium with a Social Function


People who are not in the game world often comment that they will numb players, rob them of any sense of empathy and create a generation of isolated and antisocial loners. In this article we will try to affirm the opposite: that games can play a powerful role in the creation of empathy, as well as other positive emotional experiences thanks to their own structural processes and how this empathy is the necessary one to make up for the lack of involvement of society in artistic creation. We will deal with the persuasive properties of games as media and what differentiates them from other media. Also, we will explain what these qualities of the games can bring to the activist and social art.

Author Biography

Alba García Martínez, Universidad de Barcelona
Doctoranda en la Universidad de Barcelona con la beca FPU. Departamento de Artes Visuales y Diseño, Facultad de Bellas Artes, UB.


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How to Cite
García Martínez, A. (2019). Persuasive Qualities of Games as an Artistic Medium with a Social Function. The International Visual Culture Review, 1, 23-31. Retrieved from